EXPORT
Beginner's Guide to Exporting
Before venturing into export markets, SMEs need to consider the following factors:
PRODUCTION
Able to expand production capacity to cater for export demand (e.g, new machines)
MARKETING
- Sufficient marketing collaterals
- Access to various distribution channels
- Knowledge in export market strategy (refer to export market plan)
FINANCIAL
- Healthy financial standing
- Access to funding (commercial and government)
- Understanding of payment instruments
EXPORT REQUIREMENTS AND COMPLIANCE
- Conform to mandatory international standards, accreditation and certification
- Comply with export and import requirements (permit, licensing and quota)
- Adhere to packaging and labelling requirements of the importing country
HUMAN CAPITAL
- Sufficient trainable and knowledgeable staff (e.g. market knowledge, customs and logistics procedures)
- Multi-skills and multi-lingual work force
LEGAL
- Comply with international legal requirements
- Understanding of Free Trade Agreement (FTA)
- Awareness on Intellectual Property Rights (IPRs)
- International Sales Contract
- Knowledge in arbitration and dispute settlement
Please visit here for more information:
http://www.matrade.gov.my/en/malaysian-exporters/going-global/beginner-s-guide-to-exporting
http://www.matrade.gov.my/en/malaysian-exporters/going-global/beginner-s-guide-to-exporting
Source: MATRADE
