JALIL HILLS, – The use of digital platforms opens up opportunities for local small and medium enterprises (SMEs) to penetrate international markets and expand business to regional and global levels.
Digital Minister, Gobind Singh Deo said, the development of new technology allows entrepreneurs to expand the market for local products, in addition to bringing in products from abroad into Malaysia.
He said, traders need to be more open to take advantage of the latest technology and explore new business approaches to increase competitiveness.
“Success brings the message that business is no longer limited to the local market or the traditional market but is able to be a catalyst for more entrepreneurs to explore new opportunities”, he said.
“Traders need to be more open in utilizing the latest technology and exploring
new business approach to expand the market and increase their competitiveness at the international level,” he told reporters after officiating the 2026 Deepavali Carnival at the National Sports Complex, Bukit Jalil.
Also present, the High Commissioner of India to Malaysia, Shri Somnath Ghosh.
In the meantime, Gobind also welcomed the Indian Government’s efforts in providing incentives and encouragement to traders from that country to participate in the event.
“Such an initiative should be appreciated because it can not only encourage the participation of foreign entrepreneurs, but also open up more opportunities for local traders to establish business collaborations and explore new market potential.”
He added, “the government’s support in providing incentives to the enterprise sector also helps to create a more conducive platform to strengthen trade relations and boost economic growth between the two countries.”
The 2026 Deepavali Carnival is targeting the presence of over 400,000 visitors, including from Indonesia, the Philippines and Australia, thus cementing its position as a regionally recognized festival event.
Entering its 24th edition, the carnival which runs from 30 October to 7 November features various activities to enliven the Deepavali celebration as well as foster unity, harmony and togetherness.