State Government Entrepreneurship Development Programmes

STATE OF PENANG

Agency / Implementer : Perbadanan Pembangunan Pulau Pinang (PDC)

Programme Objective

  • Provide assistance and guidance to Penang entrepreneurs through comprehensive exposure to the introduction of e-Invoicing and the MyInvois Portal

Click : Programme Information

Contact Detail : Perbadanan Pembangunan Pulau Pinang (PDC)
Bangunan Tun Dr Lim Chong Eu
No. 1 Persiaran Mahsuri
11909 Bayan Lepas, Pulau Pinang
Tel : 04 – 5106 111
Emel : [email protected]

Agency / Implementer : Perbadanan Pembangunan Pulau Pinang (PDC)

Programme Objective

  • 1. To understand the functions and potential of TikTok for business. 2. To set up TikTok and TikTok Shop accounts with a professional structure. 3. To produce engaging video content that is relevant to the target audience. 4. To utilize AI in generating creative content to support digital marketing.

Click : Programme Information

Contact Detail : Perbadanan Pembangunan Pulau Pinang (PDC)
Bangunan Tun Dr Lim Chong Eu
No. 1 Persiaran Mahsuri
11909 Bayan Lepas, Pulau Pinang
Tel : 04 – 5106 111
Emel : [email protected]

Agency / Implementer : Perbadanan Pembangunan Pulau Pinang (PDC)

Programme Objective

  • To assist and guide entrepreneurs in Penang through comprehensive exposure to the introduction of e-Invoicing and the MyInvois Portal

Click : Programme Information

Contact Detail : Perbadanan Pembangunan Pulau Pinang (PDC)
Bangunan Tun Dr Lim Chong Eu
No. 1 Persiaran Mahsuri
11909 Bayan Lepas, Pulau Pinang
Tel : 04 – 5106 111
Emel : [email protected]

Agency / Implementer : Perbadanan Pembangunan Pulau Pinang (PDC)

Programme Objective

  • 1. Planning Content Marketing Strategies for Facebook & Instagram Teaching how to create a 30-day Content Calendar. Differentiating content types: educational, inspirational, promotional, engagement, and testimonial content. 2. Using Business Tools & Features on Facebook & Instagram Teaching the use of Business Suite, Creator Studio, Insights, Messenger Tools, and Instagram Reels tools. Participants will be able to manage postings, respond to messages, and interpret analytics. 3. Running Basic Facebook & Instagram Ads (Introduction) Introducing participants to Ads Manager, ad objectives, audience targeting, budget setting, and basic KPIs. Helping participants understand how advertising works to generate leads or sales. 4. Measuring Performance & Optimising Content Teaching participants how to analyse data such as reach, engagement, CTR, retention rate, and audience insights. Participants will be able to make improvements based on analytics.

Click : Programme Information

Contact Detail : Perbadanan Pembangunan Pulau Pinang (PDC)
Bangunan Tun Dr Lim Chong Eu
No. 1 Persiaran Mahsuri
11909 Bayan Lepas, Pulau Pinang
Tel : 04 – 5106 111
Emel : [email protected]

Agency / Implementer : Perbadanan Pembangunan Pulau Pinang (PDC)

Programme Objective

  • 1. Enhancing self-awareness through the exploration of values, strengths, personality, and the BIG WHY that influence business actions and decisions 2. Developing a Growth Mindset, which encourages more open, flexible, and solution-oriented thinking when facing challenges. 3. Building a clear business vision and mission that align with personal potential and current market needs. 4. Understanding the fundamentals of entrepreneurship through the “Business Triangle” framework. 5. Mastering basic marketing strategies to increase awareness, attract customers, and build trust. 6. Strengthening financial management with a focus on key business “magic numbers.”

Click : Programme Information

Contact Detail : Perbadanan Pembangunan Pulau Pinang (PDC)
Bangunan Tun Dr Lim Chong Eu
No. 1 Persiaran Mahsuri
11909 Bayan Lepas, Pulau Pinang
Tel : 04 – 5106 111
Emel : [email protected]